What is SEO? SEO is process of optimizing a website or web page to appear in the highest position possible of the un-paid search results of a search engine, such as Google or Bing, for a specific keyword or keyword phrase. Un-paid search results are also referred to as “organic” or “natural” search results. Un-paid search results are based on the
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On February 14th I’ll be speaking at the Internet Retailer’s Web Design and Usability Conference 2012 in Orlando, Florida. My topic is titled “SEO Mistakes That Are Costing You Serious Money”, and I’ll presenting with Stephan Spencer. Internet Retailer’s Web Design & Usability Conference 2012 starts on February 13th through the 15th at the Omni Orlando Resort in Orlando, Florida. For
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On Thursday, October 6, 2011, I had the honor of speaking at the FedEx E-commerce Seminar in Birmingham, Alabama. The topic of my presentation was “Turbo Charging Ecommerce”. I didn’t know the level of knowledge of the audience, only that they had an e-commerce presence. So I choose three points that I have found are often overlooked or ignored: SEO
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As Seen on Matt Cutts’ Blog – SMX Advanced 2008 Wrap-up! Last week I attended SMX Advanced 2008 in Seattle, Washington. SMX — Search Marketing Expo — is the newest search engine marketing conference and expo created by Search Engine Land editor-in-chief Danny Sullivan (aka The Godfather of Search). One of the first things I noticed was Danny Sullivan’s weight
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